Internet Marketing Author: Brian Jardine

With the advent of the modern mobile phone, the world of the internet has improved dramatically. Where websites used to be built like large trucks that started up after 10 seconds, now web builders are building lean, clean, and fast machines. It is amazing to think that it has taken a decade for the internet to go from our dial up connection at home to our on demand phone connection. The world of the web is changing fast. So, businesses that want to be found on search engines are even more motivated now that their target audience is searching on their mobile device while on the go.

Search engines rely heavily on accessibility to content. So, the first Atlanta SEO technique to use is building a site that will be accessible. Create content that the search engines can crawl easily. Use CSS navigations for rollovers instead of images, where possible. Use H1, H2, and H3 tags for hierarchical headline structure. And, be sure to build a good site map that will allow the search engines the opportunity to learn about your website. A site map will also show how often the pages change. This info becomes useful on sites that are frequently updated such as a blog or a community website.

Over 90 percent of SEO nowadays is affected by what happens off site. Google wants to know who links to you. Here comes the backlink. Atlanta SEO is all about creating high value links to your website content. Search engines use this information to place value on your site for a keyword phrase or "anchor text." So, it is incredibly important to get links back to you that have the right anchor text to help categorize your site. If you want to rank for "cheap watches," be sure to have that anchor text in your backlink. That way, Google will be sure to offer you the credit for that term.

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