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How To Write Web Content
Article Marketing Author: Ord Allenbea
How To Write Web Content
Proper presentation when writing web content is imperative to the response you desire to obtain from your writing. Finding interesting topics to write about is a start but your content must be presented in a professional manner. A content writers job is to insure that they are relaying a message or story that is understandable to the individual readers.

Website content writers also must be able to implement SEO factors into their writings for search engine visibility. You don't need to be a professional writer or even hire an expert writer. You do however need to make sure that you are doing proper keyword research for your chosen niche.

Having done proper research you will be able to write your content, articles, and blog post with little trouble. Keyword research means that you must be able to pickup all the semantically related words, hypernyms, hyponyms, synonyms, meronyms, and acronyms of your topic.

You would be surprised at how easy it is to write content for your web pages, articles, or blogs when you have done all the proper research. The presentation of your web content will be of higher quality which will mean higher search engine rankings along with social validation.

You could hire a website content writing service to handle your writing for you but be aware that many writing services do not understand what high quality content is. Many services online will offer to write articles and content for a measly five dollars or even lower. You do not want to put your business in the hands of the writing services.

It would benefit your business a great deal by you doing all the research for your own writing. Article and content marketing tools do exist to make your job easier. You must be careful with what online tools you decide to use for writing your content though. Some software marketing tools such as article spinners could harm your business.

When writing web content you want to make sure the tools you use are going to actually help you produce high quality content. Tools that are designed for content analysis are the ones you want to use when writing content for your web pages, articles, or blog post. These tools will help you obtain hypernyms, hyponyms, synonyms, and other related words to your keywords.

A content scanner will help you not only improve your writing ability but will also show you the proper factors required for high quality content presentations. Factors such as grading your articles, checking keyword density, showing you the reading level of your content, among other important factors are what you want.

All these online marketing tools can be obtained from one website with no downloads or software installs required. You will be able to develop web content that will produce results and best of all you will not need to have 5 different software tools.
Total Views: 2972 | Approx word count : 506 | 07/09/2012
Writers Resource: Marketers Domination has a complete suit of tools not only for content writing but also for syndication of that content, all from one website and one login.
Discover more about content writing and learn more about article writer by reading this article. You are sure to find what you are looking for about website writer.
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Make Money Writing Articles Online With User Content Optimization By: C.A. Perez - Google's Panda update created a whirlwind storm. It sent marketers scrambling looking for answers. It is no secret. Read any article writing guide on website content writing and most likely it will emphasize SEO techniques and tactics.

Up until now, SEO has been the dominant driving force behind search engine results and the predominant method to make money writing online That is changing. Let me introduce User Content Optimization (UCO), the latest in website content writing. UCO is the new kid on the block, formerly known as quality content.

Why would anyone query a search engine? Common sense would tell you that the searcher was looking for information, for quality content. All he wants is an answer to a question. He may be searching for something to buy or perhaps some entertainment, or even the latest news. Regardless, he is looking for information.

Web of Buzzwords

Yet, how many times have you made a query and found an organic list of sites wanting to blatantly sell you something? If you have had my experience, then you have seen those billboard webpages many times.

They are billboard webpages filled with lots of color, lots of hype, but no substance, no quality content. They are a web of tangled buzzwords suspiciously meant to attract digital spiders in the hopes of ultimately snaring an unsuspecting human with its web content writing of alluring brilliance.

It is no secret that there are two opposing factions in the world of how best to make money writing online, those that promote SEO content writing and those that promote quality website content writing. Does it have to be one or the other?

Article writing guides tend to emphasize SEO techniques and methods over UCO. Common sense should tell you that both methods play important roles in article marketing. You may favor one over the other, but using both, informative quality user content optimization and search engine optimization can sky rocket your ranking over that of your competitors.

Football and Article Marketing

It seems to me that if you decide to be serious about playing football you should know the rules of the game and if you aspire to professionalism, then you must not only play by and learn the rules you must also play on a regulation football field. Not to mention a wide range of unwritten rules called sportsmanship that you abide by.

Professional football is an extremely physical and very competitive sport. But the unwritten law of sportsmanship denies a player the use of illegal drugs or the blatant use of physical violence to gain a competitive edge. In other words, unsportsmanlike conduct is not condoned. It is not always explicitly written in the rule books, but you know it when you see unsportsmanlike conduct.

The game of writing for money (article marketing) is no different.

In one vast sweep, with one block of filtering code Google brought the industry to its knees. Websites crumbled. Giants in the page rank race toppled. Why, because many players were unsportsmanlike. They were not playing by the unwritten rules.

Article marketing is self explanatory. Articles convey information. Articles inform. In its broadest sense the conveyed information is knowledge in various forms like solutions, general facts, news, comparisons, or opinion. Articles convey user content optimization.

The other half of the article marketing label is marketing. Marketing promotes products or ideas with the intent to sell those products or ideas. It is information used to sell product or ideas. Marketing is a much broader term than article. Marketing includes SEO, syndication, back linking and many other tactics.

The operative word in article marketing is not marketing, but article. 'Article' defines the primary type of marketing that is to be conducted. It is not hard to understand. Article marketing is writing for money.

In keeping with the football analogy, think of the football as the product. The idea of writing articles for money is to move the product up the field of page ranks to the coveted goal line of position one page one.

Some players decided that the marketing ingredient of the article marketing game excluded the use of carefully crafted plays of information to reach the goal line.

Imagine a football team that ignores the written and unwritten rules and that decides that they need only pick up the ball and through brute force without 'paragraphic' downs, they cross the goal line and expect a reward. Luckily, that does not happen often in football.

User Content Optimization

User Content Optimization (UCO) internet marketing will soon become the new buzzword, right up there with SEO internet marketing. In fact, it may even receive equal billing. Why?

Because UCO is so much easier to learn, there are no schemes to outwit the search engines and no black hat tactics to compete against. It requires only that the author write articles online that provide informative and relevant articles to his readers. No extra bells and whistles or secret formulas are required for writing articles online for money.

It is not that SEO internet marketing will fall by the wayside. SEO will always be an integral part of the article marketer's methods. With the User Content Optimization model, you write quality content, quality information. The semantic relationships flow naturally and the web searcher gets his information and the search engines reward your efforts with page one position one rankings.

Any article writing guide for internet marketing should emphasize SEO and UCO equally.

It may seem that I am touting an altruistic scenario, not really, Google is on my side. As search engines become more sophisticated in their semantic searching algorithms, the emphasis on content will become more dominant. They are not there yet, but they are moving in that direction. Is Google on your side?
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