When you set out to do Atlanta search engine optimization
, you have to have good content. That is because Google wants relevant content to show up when people search for a particular keyword or key phrase
. On the web, content is what people are searching for. The world of SEO has changed over the last ten years with the increased need for optimized keyword results. With the increase in available websites, search engines are stuck with the task of figuring out which ones are the most relevant. Search engines, like Google, achieve this calculation by looking at content throughout the web space and evaluating which content is the most important to the potential search requested. Article writing, then, is one of the best ways to optimize a web page for a particular keyword.
Article writing has changed in three major ways.
1. Readers have changed.
In years gone by, articles represented a way for internet users to learn about a specific subject. Many times, they were informative, somewhat formal and they covered broad topics that might interest a general reader. The style was similar to that of magazines and newspapers. However, as the needs of consumers changed, so did article writing. No longer are articles long, boring and filled with broad subject material. In fact, Google is less interested in those types of articles because they offer less relevancy for a specific keyword string. Through extensive research, Google has found that shorter, one topic articles written in a casual tone offer the best relevancy.
2. The demands are not the same as they used to be.
Article writing demands have altered the way articles are written for SEO purposes. Now, you cannot just write about whatever comes to mind, post it to several websites and call it a day. Google algorithms have been created to be intuitive enough to know that an article can be duplicated. Thus, 100 posts of the same article is only considered one original article to Google. The other 99 merely strengthen the value of the first. Therefore, you will have to write more than one article to be an effective writer. Google wants unique, fresh, and innovative content. Article writing has really become something of an art. You have to develop a subtle strategy to be effective. Once you have mastered the art of article writing, you are well on your way to becoming a professional search engine optimizer.
3. The technology has developed.
Search engines such as Google have had a huge impact on the way articles are written. With countless improvements over the years, Google seems to have developed the ability to read the content on a website. It is almost as proficient as a human in determining the topic, how well the article is written, and how relevant it is to a particular keyword. Google is now focusing on determining rank based, in part, on how long visitors stay on the website. So, the longer you stay on an article page, the longer you are spending to read the content, and therefore, the more interesting and valuable the content must be.
So, if you are already reading this article all the way to the end, that is a good signal to Google. My intention with this article was not to add text but value to the Internet. I wrote to educate and inform you on the history of article writing and how it has changed so that you could write better Atlanta search engine optimization
Ultimately, if you want better Atlanta search engine optimization
results, you will need to adjust the way you construct your article writing. Since Google invests so much time getting the most relevant results to searchers, you need to invest the time to learn how Google is interpreting your content writing. It needs to be interesting, casual, and unique.
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