In the world of Atlanta search engine optimization
, content is considered highly valued
. This means that Google looks for content and is interested in the validity and relevancy of that content in relation to a content search. On the web, content is what people are searching for. And, with the increased need for optimized keyword results, the world of SEO has been drastically changed over the last ten years. With the increase in available websites, search engines are stuck with the task of figuring out which ones are the most relevant. Google, as an example, determines the value and relevancy of a website by "reading" the content and picking out particular keywords. Article writing, then, is one of the best ways to optimize a web page for a particular keyword.
Articles are written differently in three ways.
1. It is a different audience. A couple of years ago, articles were didactic in nature. The articles were generally written for the general reader and were somewhat formal and informative. The style was similar to that of magazines and newspapers. When the needs of the consumers began to change, however, article writing had to change with it. No longer are articles long, boring and filled with broad subject material. As a matter of fact, longer articles typically do not perform well in Google because they offer a lower relevancy for a particular keyword. Google is more interested in articles that are focused on a single topic, offers useful information, and is fairly casual in tone.
2. The Demands are Different. Demands have changed the way articles need to be written for SEO purposes. Now, you cannot just write about whatever comes to mind, post it to several websites and call it a day. Google is smart enough to catch you when you try to duplicate content. In other words, if you post 100 articles of the same content, only one will be considered original. The others will be considered syndicated and will add value to the original. That being said, you will have to write a lot to start seeing results. Google likes fresh, unique content. There is a strategy to writing effective article. It is more an art than a science. Though there is a lot involved in search engine optimization, if you can write effective articles, you are halfway there to becoming an expert.
3. The technology is different. Highly intuitive search engines such as Google have really played the biggest role in altering the way articles are written. Over the years, Google has developed the ability to "read" the content on a web page. It is totally intuitive in its ability to determine relevancy, quality of writing, and topic. Google is looking for a natural approach in language and is also calculating how long each visitor is staying on the article page. The principle is that visitors will stay on a website to read articles. The longer they stay, the more interesting and valuable the content must be.
If you have read this article to the end, that tells Google you were interested. When I started writing this article, I wanted to make sure I added value to the web. I wrote to educate and inform you on the history of article writing and how it has changed so that you could write better Atlanta search engine optimization
All things considered, for better Atlanta search engine optimization
results, you need to write your articles differently. Since Google invests so much time getting the most relevant results
to searchers, you need to invest the time to learn how Google is interpreting your content writing. Keep it interesting, unique, and casual.
Total Views: 971 | Approx word count : 649 | 11/05/2011
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