When you set out to do Atlanta search engine optimization
, you have to have good content. That is because Google wants relevant content to show up when people search for a particular keyword or keyphrase. On the web, content is what people are searching for. In the last decade, SEO has seen a dramatic increase in competition and, consequently, the industry has had to adapt. Search engines, too, had to change to accommodate the increase in websites. Search engines, like Google, achieve this calculation by looking at content throughout the web space and evaluating which content is the most important to the potential search requested. As such, articles have become a key part of optimizing websites for a particular keyword.
Article writing has changed in three major ways.
1. Readers have changed. In the past, articles were written so that users could learn a new topic. In most cases, they were formal, very informative, and covered topics that would interest the general reader. They were created to be similar to articles written for a newspaper or magazine. When the needs of the consumers began to change, however, article writing had to change with it. No longer are articles long, boring and filled with broad subject material. In fact, those types of articles do not do well in Google because they are not as relevant as shorter articles. Now Google looks at articles that are casual, narrow in topic, and useful.
2. The Demands are Different. Demands have changed the way articles need to be written for SEO purposes. Now, you cannot simply write whatever they want to write, and post it up in multiple locations and claim to have lots of unique and valuable content on the web. Google algorithms have been created to be intuitive enough to know that an article can be duplicated. Thus, when you post identical articles, one will be counted as original and the other 99 will be considered syndicated and will add value to the original article. As such, you cannot just write one article and be successful. The fresher the content, the more Google will like it. There is a strategy to writing effective article. It is more an art than a science. Once you have become proficient at article writing, you are halfway there to becoming a professional search engine optimizer.
3. The technology is different. The advent of genius search engines, namely Google, has had the greatest impact in influencing how articles are written. With countless improvements over the years, Google seems to have developed the ability to read the content on a website. Rather than just determining the number of words in an article, and determining the subject matter by the number of times a specific keyword is repeated, Google algorithms look at the whole body of work as a whole. Google is looking for a natural approach in language and is also calculating how long each visitor is staying on the article page. The longer you stay on a website, the more content you find interesting and valuable.
Based on the length of time you spent here if you read the entire article, Google now knows that this article is interesting and relevant
. I set out to write this article with the intention of adding some value to the web. I wrote this article with the hope that you would learn more about Atlanta search engine optimization
and, in doing so, learn to write more effective SEO. All things considered, for better Atlanta search engine optimization
results, you need to write your articles differently. Since Google invests so much time getting the most relevant results to searchers, you need to invest the time to learn how Google is interpreting your content writing. It should be interesting, casual, and, above all, 100% unique.
Total Views: 1163 | Approx word count : 670 | 11/05/2011
Discover more about Atlanta SEO
and learn more about
search engine optimization SEO
by reading this article. You are sure to find what you are looking for about search engine optimization firms