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Improve Search Engine Rankings With A Natural Link Building Strategy
Internet Marketing Author: Kim Kitchener
Improve Search Engine Rankings With A Natural Link Building Strategy
Link building campaigns that include natural diverse backlinks will almost certainly help improve search engine rankings for your website.  In fact only recently Google has stated on their website that sites with fresh content and natural links will be rewarded with an increase in their position.  They have also stated that they have blacklisted what they call content farms and any sites having links from them may be penalised as well.

It used to be that linking to high page rank sites was the way to get a top search engine ranking for a website but today that is not the case. What has happened is that many people now sell link packages which include these sites in them and these are often bought by thousands of people. These people then start trying to get a backlink from these high PR sites and due to vast amount of submissions, webmasters have now had enough and are deleting these links immediately.

Without indexed backlinks a website will not move very fast in the search engine rankings and any product or service that you are trying to promote will very rarely be seen.  As traffic is the lifeblood of any online business then being on page one of the search engines really is a must.  A good link building strategy using various different methods of linking, including articles, press releases and social bookmarking will in the eyes of the search engines look natural.

Articles and press releases are particularly good for strong links if submitted to sites that are not considered content farms by Google, Yahoo and Bing.  Press releases need to be written in a different manner than that of an article and in order to get it approved must be penned correctly.  Looking at press release samples that have already been approved will point you in the right direction and show you what should and should not be included.

The content on your website and blog is closely checked by Google and the other search engines and what they see will determine how your site ranks.  If your site or blog is filled with what they call scraped content then you will be penalised and not see an increased search engine ranking for your website.  If however you include fresh natural content that has been written by yourself and use good semantic keywords and phrases then a top search engine ranking will be much easier to obtain.

Any link building campaigns that you choose should not include automated link building tools as you need to be in control at all times.  Although it takes time to post fresh content and manually get backlinks the effort you put in will eventually be well rewarded.  Building a business online is not something that you can do successfully overnight, but started the right way can often see sales coming through quite quickly.
Total Views: 1061 | Approx word count : 501 | 06/19/2011
Writers Resource: KK Marketing Strategies offers advice and solutions to your web based marketing. The lifeblood of any online business is traffic and having a good link building strategy will help you to draw visitors to your site and products.
Discover more about improve search engine rankings and learn more about link building campaigns by reading this article. You are sure to find what you are looking for about press release samples.





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